Media Training and Crisis Communication Women Media Pros

Media Training and Crisis Communication Women Media Pros
Media Training and Crisis Communication

Home Services Media Training About Contact Blog

 Women media Pros' Blog

Crisis Communication: The mine disaster story

By Suzanne Spurgeon  April 7, 2010

The tragic events at the Upper Big Branch South Mine offer a sobering lesson  in crisis communication for other corporations and their top executives.  Disaster can strike at any time in any industry.  How would your executives respond to the victims' families and to the hordes of media assembled?  Massey Energy CEO Don Blankenship is a disaster himself.  Watch Diane Sawyer's interview with him (April 6) and see if you don't agree, he comes off as uncaring, defensive and unprepared for a network interview.  With a disaster of this magnitude, it isn't easy to be the company's face.  But, it comes with the position.  Earlier in the ABC newscast, we saw Blankenship in 2008 trying to avoid the media; holding his hand up to block a camera and offering a threat.  It may not be fair to drag up this old footage, but it is not surprising. 

Today ABC is reporting that Blankenship is suggesting the miners may be to blame for the explosion.  I cannot think of a worse thing to say in the midst of this tragedy.  It's too early to say for sure who/what is responsible.  Blaming the victims is never a good idea.  There are ways for executives to protect the company's position and still show real compassion. 

http://www.womenmediapros.com/Public/Services/CrisisCommunications/index.cfm

 

Share

Leave a Comment

 

Search Blog


Subscribe to Blog

Submit


Categories


Tags

Alex Rodriguez Amazon slavery AMC Movie Theater AMC Theaters apologies BBC Bella Shaw Chipotle Chris Christie CNN Coca-Cola Crisis Communications Cub Scouts Debates DNC Donna Karen Dunkin Donuts Emma Watson Flint Garth Brooks Gayle King Harvey Weinstein Hawaii missile threat Help for Small Businesses Hooters Instagram eavesdropping Jeffrey Lord John McCain John Stamos Justine Ruszczyk Kaley Cuoco Kardashian Kevin Spacey live streaming Louis C.K. me too Media Media Training MGM Minneapolis police shooting Mooch Olympics PBS Fireworks Pokemon Go politicians Public Relations Red Cross RNC Saatchi & Saatchi Scaramucci The Gap The Panama Papers Tide pod challenge Twitter United Airlines Vanity Fair cover Video Production White Castle Yuri Gurriel
Providing services in: Los Angeles, San Francisco, San Diego, Phoenix, Las Vegas, Denver, Dallas, Salt Lake City, Chicago, Milwaukee and cities worldwide
Copyright © 2018 Women Media Pros

 

Powered by Full Partner